"I was debating trying out for and joining ski patrol this year and saw that Warren Miller quote. Hits home at age 54. So I went for it and come march will be a patroller. It's become a motto of mine!" - Charlie
I recently got this email from a customer that really stuck with me and reminds me why I started One Year Older in the first place - a brief story about going after something he'd been passionate about for years. He came across the quote on the Warren Miller hoodie, and decided to go for it and become a ski patroller at age 54.
That is what One Year Older is all about! Charlie embodies why I started this brand, more than just creating gear and apparel, but the idea that if something has been calling to you, maybe it is time to listen.
To long time skier, turned patroller, and One Year Older friend - Charlie, I am stoked for you.
I have heard similar stories and feedback from the One Year Older community how the brand messaging has stuck with them. What is your One Year Older story? I would love to hear it!
Sincerely,
Jack